Search Engine Optimization for Lawyers and Attorneys
We Help Lawyers & Attorneys Obtain More Clients With Search Engine Marketing
You went to law school to practice law, not digital marketing. As the world becomes more and more reliant on technology, digital marketing continues to be an essential part of any small business’ marketing strategy.
At Magnetic 28, we take care of all your digital marketing needs, so you can grow your business and focus on serving your clients. Our methods are proven to give you the best marketing services possible so you can grow your business and be successful.
37% of Consumers Use Google to Find a Lawyer or Attorney
The 2017 Legal Trends Report, released by Clio, found that 37% of consumers use online search engines, such as Google, to find a lawyer or attorney. This was significantly more than TV ads (13%), online ads (13%), radio ads (7%) and billboard ads (6%).
Most lawyers and attorneys do not have an effective SEO strategy in place, which makes Search Engine Optimization an attractive and realistic way for attorneys and attorneys to reliably obtain more clients. Unlike paid ads, SEO will create lasting results!
Full Service Search Engine Optimization for Lawyers & Attorneys
Results matter more than anything else, so we’ve structured our services to provide the best Search Engine Marketing possible to help you rise to the first page on Google. Here is how we achieve this:
- Technical SEO for Lawyers & Attorneys
Every SEO strategy has to begin with technical SEO. We start by restructuring the architecture of your website, removing thin content or duplicate pages, adding Title, Description, and Image Alt-Tags to your website, as well as improving your site speed, and submitting a .xml sitemap to Google Search Console. - Local SEO for Lawyers & Attorneys
If don’t already have one, we’ll create a Google My Business account for you and get you listed on local maps. We’ll also list your practice on local directories across the internet and make sure that your Social Media accounts all direct Google to your proper business. We’ll also add local schema information into your website. - Content Strategy
We take a broad look at your entire website to strategize and think of the best way to drive traffic to your desired pages. Then, we use industry gold-standard keyword research tools to ascertain figure out what keywords you are best positioned to target your offerings. Then, we map out the strategy for creating content around these keywords to reliably drive traffic to your website. - SEO Friendly Articles and Website Content
Our team will produce four pieces of high quality website articles to drive traffic to your website every month. Additionally, we will write one high quality ‘services offered’ page for your website, and create custom Landing Pages to funnel these new website visitors into phone calls for your law practice to eventually become clients. - Monthly Calls, and Weekly Metrics
Each of our clients has a dedicated SEO manager for day-to-day communications, as well as a monthly meeting with our founder, Benjamin Morrison. Every week, you’ll get a metrics report that will show you your impressions, clicks, and calls received from Organic Search. Because we are confident you’ll want to remain a client, our contracts are all month-to-month, and you can leave anytime.
Ready to Learn More? Sign up for a Free Website Analysis below, or Book a 15 Minute Call with one of our SEO specialists today.
We Get Results
At Magnetic 28, we understand that results matter more than anything else, and we are committed to delivering you the best results possible. Recent updates to Google’s algorithm, have penalized companies that try to ‘cheat’ to get SEO results, and the trend towards the future is that the SEO companies that provide the most value will get the most traffic.
That’s what’s special about our agency - we don’t cut any corners and we don’t leave any stone unturned. You can rest assured that you are getting the highest quality SEO for your law practice.
Want to see how we helped a Defense Attorney in Sacramento reach the #1 spot on Google for the search term “criminal defense attorney”?
Apply for the full case study.
Fully Compliant with ABA and State Bar Codes of Ethics
We know the threat of a lawsuit or fine from the Bar can be stressful, and potentially devastating to new lawyers & attorneys. That’s why we take special care to make sure everything we do is within full compliance with the ABA and your State Bar’s marketing and self-promotion guidelines. We take care of ethics, so you can focus on your clients.
Frequently Asked Questions
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Additional Services for Lawyers & Attorneys
Some lawyers & attorneys already have nice professional websites and they just need a good SEO team. Other lawyers & attorneys have websites that are slow, look bad, or don’t work very well. Any potential client is judging you by your website, and if they have a bad experience on your website, they'll be less likely to work with you.
We offer professional, mobile friendly web design for lawyers and attorneys to help you look credible, authoritative, and certain in the eyes of your potential clients. If you feel great about your website first and foremost, and in turn your clients will too. If your practice qualifies for website design services as well as SEO, this would take place in tandem with the Technical SEO and Local SEO work we do for our clients.
Ready To Learn More?
Speak directly to one of our SEO experts today
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